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Alibaba Group Holding Limited

BABANYSEConsumer DiscretionaryInternet Retail

$99.64Today:- (-)1Y −40.77%

As of Oct 23, 2026 close

Market cap
$240.68B
P/E (TTM)
21.87
Forward P/E
44.45
Dividend yield
1.01%
52-week range
$91.99$182.50
Volume (live)
-
Avg. volume (3M)
8.26M

Alibaba Group Holding Limited (BABA) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Alibaba Group Holding Limited stock.

Analyst Consensus Rating

Investment consensus from 18 professional research analysts

Consensus Rating

Buy
Based on 18 unique analysts
(32 total ratings in last 90 days)
High Confidence6.5:1 Buy/Sell

Average Price Target

$190.83
+91.52% upside

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Strong Sell
Sell
Hold
Buy
Strong Buy

Latest BABA Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Vasundhara Sawalka
Zacks Equity Research
HoldInitiates Coverage
-
Alex Yao
JP Morgan
BuyMaintains
$210.00 → $200.00
Nauman Khan
InvestorPlace
BuyInitiates Coverage
-
Joyce Ju
BofA Securities
BuyReiterates
$175.00 → $178.00
Jiong Shao
Barclays
BuyReiterates
$200.00
Gary Yu
Morgan Stanley
BuyReiterates
$180.00
Vasundhara Sawalka
Zacks Equity Research
HoldInitiates Coverage
-
Alicia Yap
Citi
BuyMaintains
$190.00 → $193.00
Zacks Equity Research
Zacks Equity Research
SellInitiates Coverage
-
Vasundhara Sawalka
Zacks Equity Research
SellInitiates Coverage
-
Zacks Equity Research
Zacks Equity Research
BuyInitiates Coverage
-
Jiong Shao
Barclays
BuyMaintains
$200.00
Alicia Yap
Citi
BuyReiterates
$190.00
Rimmi Singhi
Zacks Equity Research
HoldInitiates Coverage
-
Andy Yu CFA
DBS
BuyMaintains
$204.00 → $207.00
Nauman Khan
InvestorPlace
HoldInitiates Coverage
-
Robin Zhu
Bernstein
BuyMaintains
$165.00
Kenneth Fong
UBS
BuyMaintains
$206.00
Joyce Ju
BofA Securities
BuyMaintains
$175.00
Gary Yu
Morgan Stanley
BuyMaintains
$180.00
Shyam Patil
Susquehanna
BuyMaintains
$185.00 → $190.00
Vasundhara Sawalka
Zacks Equity Research
HoldInitiates Coverage
-
Nauman Khan
InvestorPlace
SellInitiates Coverage
-
Alex Yao
JP Morgan
BuyMaintains
$205.00 → $210.00
Andy Yu CFA
DBS
BuyMaintains
$204.00
Zacks Equity Research
Zacks Equity Research
HoldInitiates Coverage
-
Saiyi He
CMB International
BuyMaintains
$220.10
Colin Sebastian
Baird
BuyMaintains
$164.00 → $160.00
Kashvi Chandgothia
Zacks Equity Research
HoldInitiates Coverage
-
Wei Fang
Mizuho
BuyMaintains
-
Jiong Shao
Barclays
BuyReiterates
$195.00 → $200.00
Aniruddha Ganguly
Zacks Equity Research
SellInitiates Coverage
-

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Oct 23, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for BABA?

The analyst consensus rating for BABA is Buy, based on the latest ratings from 18 analysts over the last 90 days.

What is the average price target for BABA?

The average 12-month price target for BABA is $190.83, representing an upside of 91.5% from the Oct 23, 2026 close of $99.64.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.