Gen Digital Inc.

GENNASDAQTechnologySoftware - Infrastructure

$24.89- (-)1Y −8.46%

As of Oct 22, 2026 close

Market cap: $15.01B
P/E (TTM): 10.49
Forward P/E: 5.30
Dividend yield: 2.01%
52-week range: $17.78$31.65
Volume (live): -
Avg. volume (3M): 11.19M

Gen Digital Inc. (GEN) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Gen Digital Inc. stock.

Analyst Consensus Rating

Investment consensus from 10 professional research analysts

Consensus Rating

Buy

Based on 10 unique analysts

(14 total ratings in last 90 days)

High Confidence∞:1 Buy/Sell

Average Price Target

$32.50

+30.63% upside

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Strong Sell

Sell

Hold

Buy

Strong Buy

Latest GEN Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Date	Analyst	Firm	Action	Rating	Price Target
Oct 13, 2026	Zacks Equity Research	Zacks Equity Research	Initiates Coverage	Buy	-
Oct 12, 2026	Matthew Hedberg	RBC Capital	Maintains	Hold	$26.00 → $24.00 −2.00 (−7.7%)
Oct 7, 2026	Zacks Equity Research	Zacks Equity Research	Initiates Coverage	Buy	-
Oct 1, 2026	Roger Boyd	UBS	Reiterates	Buy	$36.00
Sep 29, 2026	Matthew Hedberg	RBC Capital	Maintains	Hold	$26.00
Sep 25, 2026	Unknown Analyst	Jefferies	Maintains	Hold	$30.00
Sep 25, 2026	Roger Boyd	UBS	Maintains	Buy	$36.00
Sep 21, 2026	Zacks Equity Research	Zacks Equity Research	Initiates Coverage	Buy	-
Sep 18, 2026	Meta Marshall	Morgan Stanley	Reiterates	Hold	$32.00
Aug 21, 2026	Joseph Bonner	Argus Research	Maintains	Buy	$32.00
Aug 7, 2026	Saket Kalia	Barclays	Maintains	Hold	$27.00 → $32.00 +5.00 (+18.5%)
Aug 7, 2026	Richard Poland	Wells Fargo	Reiterates	Hold	$22.00 → $28.00 +6.00 (+27.3%)
Aug 7, 2026	Unknown Analyst	B Riley	Initiates	Buy	$46.00
Aug 7, 2026	Robert Coolbrith	Evercore ISI Group	Reiterates	Buy	-

Zacks Equity Research

BuyInitiates Coverage

Oct 13

Matthew Hedberg

RBC Capital

HoldMaintains

$26.00 → $24.00

Oct 12

Zacks Equity Research

BuyInitiates Coverage

Oct 7

Roger Boyd

UBS

BuyReiterates

$36.00

Oct 1

Matthew Hedberg

RBC Capital

HoldMaintains

$26.00

Sep 29

Unknown Analyst

Jefferies

HoldMaintains

$30.00

Sep 25

Roger Boyd

UBS

BuyMaintains

$36.00

Sep 25

Zacks Equity Research

BuyInitiates Coverage

Sep 21

Meta Marshall

Morgan Stanley

HoldReiterates

$32.00

Sep 18

Joseph Bonner

Argus Research

BuyMaintains

$32.00

Aug 21

Saket Kalia

Barclays

HoldMaintains

$27.00 → $32.00

Aug 7

Richard Poland

Wells Fargo

HoldReiterates

$22.00 → $28.00

Aug 7

Unknown Analyst

B Riley

BuyInitiates

$46.00

Aug 7

Robert Coolbrith

Evercore ISI Group

BuyReiterates

Aug 7

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Oct 13, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for GEN?

The analyst consensus rating for GEN is Buy, based on the latest ratings from 10 analysts over the last 90 days.

What is the average price target for GEN?

The average 12-month price target for GEN is $32.50, representing an upside of 30.6% from the Oct 23, 2026 close of $24.88.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.