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Hasbro, Inc.

HASNASDAQConsumer DiscretionaryLeisure

$117.44Today:- (-)1Y +50.41%

As of Oct 23, 2026 close

Market cap
$16.81B
P/E (TTM)
21.13
Forward P/E
-
Dividend yield
2.39%
52-week range
$69.50$109.81
Volume (live)
-
Avg. volume (3M)
2.25M

Hasbro, Inc. (HAS) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Hasbro, Inc. stock.

Analyst Consensus Rating

Investment consensus from 10 professional research analysts

Consensus Rating

Buy
Based on 10 unique analysts
(23 total ratings in last 90 days)
High Confidence∞:1 Buy/Sell

Average Price Target

$119.63
+1.86% upside

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Strong Sell
Sell
Hold
Buy
Strong Buy

Latest HAS Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Zacks Equity Research
Zacks Equity Research
BuyInitiates Coverage
-
Eric Handler
Roth MKM
BuyReiterates
$105.00 → $125.00
Stephen Laszczyk
Goldman Sachs
BuyMaintains
$115.00 → $126.00
Andrew Didora
BofA Securities
BuyReiterates
$110.00 → $118.00
Arpine Kocharyan
UBS
BuyMaintains
$120.00
James Hardiman
Citi
BuyMaintains
$117.00 → $137.00
Anthony Bonadio
Wells Fargo
HoldReiterates
$90.00 → $100.00
Stephen Laszczyk
Goldman Sachs
BuyMaintains
$115.00 → $126.00
Arpine Kocharyan
UBS
BuyMaintains
$120.00
Andrew Didora
BofA Securities
BuyMaintains
$110.00
Arpine Kocharyan
UBS
BuyMaintains
-
Zacks Equity Research
Zacks Equity Research
BuyInitiates Coverage
-
Jim Chartier
Monness
BuyReiterates
$120.00
James Hardiman
Citi
BuyMaintains
$107.00 → $117.00
Anthony Bonadio
Wells Fargo
HoldMaintains
$90.00
Arpine Kocharyan
UBS
BuyReiterates
$120.00
Zacks Equity Research
Zacks Equity Research
HoldInitiates Coverage
-
Eric Handler
Roth MKM
BuyMaintains
$105.00
Anthony Bonadio
Wells Fargo
HoldMaintains
$90.00
James Hardiman
Citi
BuyMaintains
$107.00
Harendra Ray
Zacks Equity Research
BuyInitiates Coverage
-
Greg Badishkanian
Wolfe Research
BuyMaintains
$111.00
Greg Badishkanian
Wolfe Research
BuyMaintains
$111.00

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Oct 23, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for HAS?

The analyst consensus rating for HAS is Buy, based on the latest ratings from 10 analysts over the last 90 days.

What is the average price target for HAS?

The average 12-month price target for HAS is $119.63, representing an upside of 1.9% from the Oct 23, 2026 close of $117.44.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.