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Lithia Motors, Inc.

LADNYSEConsumer DiscretionaryAuto & Truck Dealerships

$286.84Today:- (-)1Y −10.37%

As of Oct 26, 2026 close

Market cap
$6.31B
P/E (TTM)
8.83
Forward P/E
12.00
Dividend yield
0.81%
52-week range
$239.78$439.49
Volume (live)
-
Avg. volume (3M)
403.94K

Lithia Motors, Inc. (LAD) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Lithia Motors, Inc. stock.

Analyst Consensus Rating

Investment consensus from 16 professional research analysts

Consensus Rating

Buy
Based on 16 unique analysts
(30 total ratings in last 90 days)
High Confidence4.0:1 Buy/Sell

Average Price Target

$392.23
+36.74% upside

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Strong Sell
Sell
Hold
Buy
Strong Buy

Latest LAD Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Michael Ward
Citi
BuyMaintains
$409.00 → $386.00
Ryan Sigdahl
Craig-Hallum
BuyMaintains
$500.00 → $400.00
Mark Jordan, CFA
Goldman Sachs
HoldReiterates
$362.00 → $311.00
John Babcock
Barclays
BuyMaintains
$375.00
Alexander Perry
BofA Securities
BuyMaintains
$425.00
Rajat Gupta CFA
JP Morgan
HoldMaintains
$320.00 → $315.00
Robert Saltzman‏
UBS
HoldReiterates
$335.00 → $305.00
Mark Jordan, CFA
Goldman Sachs
HoldInitiates Coverage
$362.00 → $311.00
Alexander Perry
BofA Securities
BuyMaintains
$425.00
Zacks Equity Research
Zacks Equity Research
SellInitiates Coverage
-
Rimmi Singhi
Zacks Equity Research
SellInitiates Coverage
-
Alexander Perry
BofA Securities
BuyReiterates
$500.00 → $425.00
Unknown Analyst
Goldman Sachs
HoldMaintains
$415.00 → $362.00
Robert Saltzman‏
UBS
HoldMaintains
$440.00 → $335.00
John Babcock
Barclays
BuyMaintains
$415.00 → $375.00
Rajat Gupta CFA
JP Morgan
HoldMaintains
$340.00 → $320.00
Daniela Haigian
Morgan Stanley
HoldMaintains
$358.00 → $310.00
Michael Ward
Citi
BuyInitiates Coverage
$455.00 → $409.00
Michael Ward
Citi
BuyReiterates
$455.00 → $409.00
John Babcock
Barclays
BuyMaintains
$360.00 → $415.00
Joseph Spak
UBS
HoldReiterates
$440.00
Tracey Ryniec
TopStockAnalysts
BuyInitiates Coverage
-
Rajat Gupta CFA
JP Morgan
HoldMaintains
$325.00 → $340.00
Chris McNally
Evercore ISI Group
BuyMaintains
$400.00 → $470.00
Glenn Chin
Seaport Global
BuyMaintains
$525.00
Michael Albanese
StoneX
BuyMaintains
$400.00 → $475.00
Ryan Sigdahl
Craig-Hallum
BuyMaintains
$500.00
Mark Jordan, CFA
Goldman Sachs
HoldMaintains
$320.00 → $415.00
Alexander Perry
BofA Securities
BuyReiterates
$417.00 → $500.00
Zacks Equity Research
Zacks Equity Research
HoldInitiates Coverage
-

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Oct 23, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for LAD?

The analyst consensus rating for LAD is Buy, based on the latest ratings from 16 analysts over the last 90 days.

What is the average price target for LAD?

The average 12-month price target for LAD is $392.23, representing an upside of 36.7% from the Oct 26, 2026 close of $286.84.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.