What is the analyst consensus rating for AAPL?

The analyst consensus rating for AAPL is "Buy" based on 90 analyst recommendations.

What is the average price target for AAPL?

The average 12-month price target for AAPL is $347.39, representing an upside of 8.6% from the current price of $319.97.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.

Apple Inc. (AAPL) Forecast: Analyst Ratings & Targets

Latest AAPL Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Date	Analyst	Firm	Action	Rating	Price Target
Sep 7, 2026	Nickel_P_Dimes	StockTwits	Initiates Coverage	Buy	-
Sep 7, 2026	Nauman Khan	InvestorPlace	Initiates Coverage	Sell	-
Sep 7, 2026	Rimmi Singhi	Zacks Equity Research	Initiates Coverage	Hold	-
Sep 5, 2026	UK	Investing.com	Initiates Coverage	Sell	-
Sep 5, 2026	Zacks Equity Research	Zacks Equity Research	Initiates Coverage	Hold	-
Sep 4, 2026	Skimman	StockTwits	Initiates Coverage	Buy	-
Sep 2, 2026	FatmanEZ	StockTwits	Initiates Coverage	Buy	-
Sep 2, 2026	Geoffrey Seiler	MoneyShow.Com	Initiates Coverage	Buy	-
Sep 2, 2026	Micah Zimmerman	The Motley Fool	Initiates Coverage	Buy	-
Sep 1, 2026	theKINGofREGARDS	StockTwits	Initiates Coverage	Buy	-
Sep 1, 2026	Adria Cimino	The Motley Fool	Initiates Coverage	Buy	-
Sep 1, 2026	NASDAQ:AAPL	Investing.com	Initiates Coverage	Hold	-
Aug 31, 2026	SerinTech	StockTwits	Initiates Coverage	Buy	-
Aug 30, 2026	cruellbear	StockTwits	Initiates Coverage	Buy	-
Aug 29, 2026	Daniel Sparks	The Motley Fool	Initiates Coverage	Hold	-
Aug 28, 2026	Aniruddha Ganguly	Zacks Equity Research	Initiates Coverage	Hold	-
Aug 27, 2026	Vasundhara Sawalka	Zacks Equity Research	Initiates Coverage	Hold	-
Aug 26, 2026	AVGOmysugardaddy	StockTwits	Initiates Coverage	Buy	-
Aug 26, 2026	Neil Patel	The Motley Fool	Initiates Coverage	Buy	-
Aug 25, 2026	Bram Berkowitz	The Motley Fool	Initiates Coverage	Buy	-
Aug 18, 2026	Robert Izquierdo	The Motley Fool	Initiates Coverage	Buy	-
Aug 17, 2026	Timm Schulze-Melander	Rothschild & Co Redburn	Downgrades	Buy	$260.00 → $400.00 +140.00 (53.9%)
Aug 16, 2026	BGESGroup	StockTwits	Initiates Coverage	Buy	-
Aug 15, 2026	BoilingPoint	StockTwits	Initiates Coverage	Buy	-
Aug 14, 2026	Erickoo	StockTwits	Initiates Coverage	Buy	-
Aug 14, 2026	Brandon Nispel	KeyBanc	Maintains	Sell	-
Aug 11, 2026	BarringtonKing	StockTwits	Initiates Coverage	Buy	-
Aug 10, 2026	Franking71	StockTwits	Initiates Coverage	Sell	-
Aug 10, 2026	Shaun Pruitt	Zacks Equity Research	Initiates Coverage	Buy	-
Aug 5, 2026	Jim Hin Kwong Au	DBS	Maintains	Hold	$300.00
Aug 3, 2026	sp122809	StockTwits	Initiates Coverage	Buy	-
Aug 3, 2026	Helena Wang	Phillip	Upgrades	Sell	$290.00
Aug 3, 2026	Ingo Wermann	DZ BANK AG	Upgrades	Hold	-
Aug 1, 2026	Google Consumer Electronics	TipRanks - Google	Reiterates	Buy	$387.00 → $348.00 -39.00 (-10.1%)
Aug 1, 2026	PerPlexity Consumer Electronics	TipRanks - PerPlexity	Reiterates	Buy	$392.00 → $366.00 -26.00 (-6.6%)
Aug 1, 2026	Anthropic Consumer Electronics	TipRanks - Anthropic	Upgrades	Hold	$370.00 → $334.00 -36.00 (-9.7%)
Aug 1, 2026	DeepSeek Consumer Electronics	TipRanks - DeepSeek	Reiterates	Buy	$402.00 → $366.00 -36.00 (-9.0%)
Aug 1, 2026	xAi Consumer Electronics	TipRanks - xAI	Reiterates	Buy	$398.00 → $358.00 -40.00 (-10.1%)
Aug 1, 2026	OpenAI Consumer Electronics	TipRanks - OpenAI	Reiterates	Buy	$385.00 → $348.00 -37.00 (-9.6%)
Jul 31, 2026	Valueiskey	StockTwits	Initiates Coverage	Buy	-
Jul 31, 2026	Brian White	Monness	Maintains	Buy	$335.00
Jul 31, 2026	Tom Forte	Maxim	Reiterates	Buy	$350.00 → $380.00 +30.00 (8.6%)
Jul 31, 2026	Krish Sankar	TD Cowen	Initiates Coverage	Buy	$350.00 → $400.00 +50.00 (14.3%)
Jul 31, 2026	Michael Ng	Goldman Sachs	Maintains	Buy	$360.00
Jul 31, 2026	Tim Long	Barclays	Maintains	Sell	$253.00 → $245.00 -8.00 (-3.2%)
Jul 31, 2026	Aaron Rakers	Wells Fargo	Initiates Coverage	Buy	$310.00 → $350.00 +40.00 (12.9%)
Jul 31, 2026	Martin Yang	Oppenheimer	Reiterates	Hold	-
Jul 31, 2026	Laura Martin	Needham	Maintains	Hold	-
Jul 30, 2026	Annie_Preferred	StockTwits	Initiates Coverage	Buy	-
Jul 30, 2026	Jim Kelleher	Argus Research	Reiterates	Buy	$375.00
Jul 30, 2026	William Power	Baird	Reiterates	Buy	$330.00
Jul 30, 2026	Melissa Fairbanks	Raymond James	Maintains	Hold	-
Jul 29, 2026	RocketRiick	StockTwits	Initiates Coverage	Buy	-
Jul 29, 2026	Chris Neiger	The Motley Fool	Initiates Coverage	Buy	-
Jul 28, 2026	APEDM	StockTwits	Initiates Coverage	Buy	-
Jul 28, 2026	Prosper Junior Bakiny	The Motley Fool	Initiates Coverage	Buy	-
Jul 27, 2026	Ermergerd	StockTwits	Initiates Coverage	Sell	-
Jul 25, 2026	cryptoforecast	StockTwits	Initiates Coverage	Buy	-
Jul 24, 2026	rayankhader	StockTwits	Initiates Coverage	Buy	-
Jul 22, 2026	Keithen Drury	The Motley Fool	Initiates Coverage	Sell	-
Jul 21, 2026	MomentumWins	StockTwits	Initiates Coverage	Buy	-
Jul 21, 2026	David Jagielski, CPA	The Motley Fool	Initiates Coverage	Buy	-
Jul 20, 2026	charliesdollar	StockTwits	Initiates Coverage	Sell	-
Jul 20, 2026	Jennifer Saibil	The Motley Fool	Initiates Coverage	Buy	-
Jul 20, 2026	Chris Ciaccia	TheStreet.com	Initiates Coverage	Buy	-
Jul 19, 2026	Zhombi	StockTwits	Initiates Coverage	Sell	-
Jul 19, 2026	Catie Hogan	The Motley Fool	Initiates Coverage	Buy	-
Jul 17, 2026	BigFishEatLittleFish	StockTwits	Initiates Coverage	Sell	-
Jul 17, 2026	Nicolas Cote Colisson	HSBC	Downgrades	Buy	$260.00 → $366.00 +106.00 (40.8%)
Jul 16, 2026	manojaggarwal	StockTwits	Initiates Coverage	Buy	-
Jul 16, 2026	Harsh Chauhan	The Motley Fool	Initiates Coverage	Buy	-
Jul 15, 2026	OptionsPlayers	StockTwits	Initiates Coverage	Sell	-
Jul 15, 2026	Anirudha Bhagat	Zacks Equity Research	Initiates Coverage	Hold	-
Jul 14, 2026	Amit Daryanani	Evercore ISI Group	Maintains	Buy	$365.00
Jul 14, 2026	Erik Woodring	Morgan Stanley	Reiterates	Buy	$317.31 → $360.00 +42.69 (13.4%)
Jul 13, 2026	jwojr76	StockTwits	Initiates Coverage	Buy	-
Jul 13, 2026	Brian White	Monness	Maintains	Buy	$335.00
Jul 13, 2026	Asiya Merchant	Citi	Maintains	Buy	$315.00 → $365.00 +50.00 (15.9%)
Jul 13, 2026	Benjamin Rains	Zacks Equity Research	Initiates Coverage	Buy	-
Jul 11, 2026	Elliottwave_Trading	StockTwits	Initiates Coverage	Buy	-
Jul 11, 2026	Prosper Junior Bakiny	The Motley Fool	Initiates Coverage	Buy	-
Jul 10, 2026	Ron_Burn	StockTwits	Initiates Coverage	Sell	-
Jul 9, 2026	Nickel_P_Dimes	StockTwits	Initiates Coverage	Buy	-
Jul 9, 2026	Tim Long	Barclays	Maintains	Sell	$253.00
Jul 8, 2026	abubnic	StockTwits	Initiates Coverage	Buy	-
Jul 8, 2026	Mark Newman	Bernstein	Maintains	Buy	$350.00
Jul 7, 2026	Keith Speights	The Motley Fool	Initiates Coverage	Buy	-
Jul 7, 2026	Samik Chatterjee	JP Morgan	Maintains	Buy	$325.00 → $345.00 +20.00 (6.2%)
Jul 7, 2026	David Vogt	UBS	Maintains	Hold	$296.00
Jul 6, 2026	Edison Lee	Jefferies	Maintains	Hold	$299.88
Jul 6, 2026	Andrew Rocco	Zacks Equity Research	Initiates Coverage	Buy	-
Jul 6, 2026	Amit Daryanani	Evercore ISI Group	Maintains	Buy	$365.00
Jun 26, 2026	Nauman Khan	InvestorPlace	Initiates Coverage	Buy	-
Jun 26, 2026	Daniel Ives	Wedbush	Maintains	Buy	$400.00
Jun 26, 2026	Erik Woodring	Morgan Stanley	Maintains	Buy	$360.00
Jun 25, 2026	Tim Long	Barclays	Maintains	Sell	$253.00
Jun 25, 2026	Erik Woodring	Morgan Stanley	Maintains	Buy	$360.00
Jun 22, 2026	Rob Chang CFA	KGI	Upgrades	Hold	$315.00
Jun 22, 2026	Wamsi Mohan	BofA Securities	Maintains	Buy	$380.00
Jun 15, 2026	Asiya Merchant	Citi	Maintains	Buy	$315.00
Jun 11, 2026	Helena Wang	Phillip	Maintains	Hold	$280.00 → $290.00 +10.00 (3.6%)

Nickel_P_Dimes

StockTwits

BuyInitiates Coverage

Sep 7

Nauman Khan

InvestorPlace

SellInitiates Coverage

Sep 7

Rimmi Singhi

Zacks Equity Research

HoldInitiates Coverage

Sep 7

Investing.com

SellInitiates Coverage

Sep 5

Zacks Equity Research

HoldInitiates Coverage

Sep 5

Skimman

StockTwits

BuyInitiates Coverage

Sep 4

FatmanEZ

StockTwits

BuyInitiates Coverage

Sep 2

Geoffrey Seiler

MoneyShow.Com

BuyInitiates Coverage

Sep 2

Micah Zimmerman

The Motley Fool

BuyInitiates Coverage

Sep 2

theKINGofREGARDS

StockTwits

BuyInitiates Coverage

Sep 1

Adria Cimino

The Motley Fool

BuyInitiates Coverage

Sep 1

NASDAQ:AAPL

Investing.com

HoldInitiates Coverage

Sep 1

SerinTech

StockTwits

BuyInitiates Coverage

Aug 31

cruellbear

StockTwits

BuyInitiates Coverage

Aug 30

Daniel Sparks

The Motley Fool

HoldInitiates Coverage

Aug 29

Aniruddha Ganguly

Zacks Equity Research

HoldInitiates Coverage

Aug 28

Vasundhara Sawalka

Zacks Equity Research

HoldInitiates Coverage

Aug 27

AVGOmysugardaddy

StockTwits

BuyInitiates Coverage

Aug 26

Neil Patel

The Motley Fool

BuyInitiates Coverage

Aug 26

Bram Berkowitz

The Motley Fool

BuyInitiates Coverage

Aug 25

Robert Izquierdo

The Motley Fool

BuyInitiates Coverage

Aug 18

Timm Schulze-Melander

Rothschild & Co Redburn

BuyDowngrades

$260.00 → $400.00

Aug 17

BGESGroup

StockTwits

BuyInitiates Coverage

Aug 16

BoilingPoint

StockTwits

BuyInitiates Coverage

Aug 15

Erickoo

StockTwits

BuyInitiates Coverage

Aug 14

Brandon Nispel

KeyBanc

SellMaintains

Aug 14

BarringtonKing

StockTwits

BuyInitiates Coverage

Aug 11

Franking71

StockTwits

SellInitiates Coverage

Aug 10

Shaun Pruitt

Zacks Equity Research

BuyInitiates Coverage

Aug 10

Jim Hin Kwong Au

DBS

HoldMaintains

$300.00

Aug 5

sp122809

StockTwits

BuyInitiates Coverage

Aug 3

Helena Wang

Phillip

SellUpgrades

$290.00

Aug 3

Ingo Wermann

DZ BANK AG

HoldUpgrades

Aug 3

Google Consumer Electronics

TipRanks - Google

BuyReiterates

$387.00 → $348.00

Aug 1

PerPlexity Consumer Electronics

TipRanks - PerPlexity

BuyReiterates

$392.00 → $366.00

Aug 1

Anthropic Consumer Electronics

TipRanks - Anthropic

HoldUpgrades

$370.00 → $334.00

Aug 1

DeepSeek Consumer Electronics

TipRanks - DeepSeek

BuyReiterates

$402.00 → $366.00

Aug 1

xAi Consumer Electronics

TipRanks - xAI

BuyReiterates

$398.00 → $358.00

Aug 1

OpenAI Consumer Electronics

TipRanks - OpenAI

BuyReiterates

$385.00 → $348.00

Aug 1

Valueiskey

StockTwits

BuyInitiates Coverage

Jul 31

Brian White

Monness

BuyMaintains

$335.00

Jul 31

Tom Forte

Maxim

BuyReiterates

$350.00 → $380.00

Jul 31

Krish Sankar

TD Cowen

BuyInitiates Coverage

$350.00 → $400.00

Jul 31

Michael Ng

Goldman Sachs

BuyMaintains

$360.00

Jul 31

Tim Long

Barclays

SellMaintains

$253.00 → $245.00

Jul 31

Aaron Rakers

Wells Fargo

BuyInitiates Coverage

$310.00 → $350.00

Jul 31

Martin Yang

Oppenheimer

HoldReiterates

Jul 31

Laura Martin

Needham

HoldMaintains

Jul 31

Annie_Preferred

StockTwits

BuyInitiates Coverage

Jul 30

Jim Kelleher

Argus Research

BuyReiterates

$375.00

Jul 30

William Power

Baird

BuyReiterates

$330.00

Jul 30

Melissa Fairbanks

Raymond James

HoldMaintains

Jul 30

RocketRiick

StockTwits

BuyInitiates Coverage

Jul 29

Chris Neiger

The Motley Fool

BuyInitiates Coverage

Jul 29

APEDM

StockTwits

BuyInitiates Coverage

Jul 28

Prosper Junior Bakiny

The Motley Fool

BuyInitiates Coverage

Jul 28

Ermergerd

StockTwits

SellInitiates Coverage

Jul 27

cryptoforecast

StockTwits

BuyInitiates Coverage

Jul 25

rayankhader

StockTwits

BuyInitiates Coverage

Jul 24

Keithen Drury

The Motley Fool

SellInitiates Coverage

Jul 22

MomentumWins

StockTwits

BuyInitiates Coverage

Jul 21

David Jagielski, CPA

The Motley Fool

BuyInitiates Coverage

Jul 21

charliesdollar

StockTwits

SellInitiates Coverage

Jul 20

Jennifer Saibil

The Motley Fool

BuyInitiates Coverage

Jul 20

Chris Ciaccia

TheStreet.com

BuyInitiates Coverage

Jul 20

Zhombi

StockTwits

SellInitiates Coverage

Jul 19

Catie Hogan

The Motley Fool

BuyInitiates Coverage

Jul 19

BigFishEatLittleFish

StockTwits

SellInitiates Coverage

Jul 17

Nicolas Cote Colisson

HSBC

BuyDowngrades

$260.00 → $366.00

Jul 17

manojaggarwal

StockTwits

BuyInitiates Coverage

Jul 16

Harsh Chauhan

The Motley Fool

BuyInitiates Coverage

Jul 16

OptionsPlayers

StockTwits

SellInitiates Coverage

Jul 15

Anirudha Bhagat

Zacks Equity Research

HoldInitiates Coverage

Jul 15

Amit Daryanani

Evercore ISI Group

BuyMaintains

$365.00

Jul 14

Erik Woodring

Morgan Stanley

BuyReiterates

$317.31 → $360.00

Jul 14

jwojr76

StockTwits

BuyInitiates Coverage

Jul 13

Brian White

Monness

BuyMaintains

$335.00

Jul 13

Asiya Merchant

Citi

BuyMaintains

$315.00 → $365.00

Jul 13

Benjamin Rains

Zacks Equity Research

BuyInitiates Coverage

Jul 13

Elliottwave_Trading

StockTwits

BuyInitiates Coverage

Jul 11

Prosper Junior Bakiny

The Motley Fool

BuyInitiates Coverage

Jul 11

Ron_Burn

StockTwits

SellInitiates Coverage

Jul 10

Nickel_P_Dimes

StockTwits

BuyInitiates Coverage

Jul 9

Tim Long

Barclays

SellMaintains

$253.00

Jul 9

abubnic

StockTwits

BuyInitiates Coverage

Jul 8

Mark Newman

Bernstein

BuyMaintains

$350.00

Jul 8

Keith Speights

The Motley Fool

BuyInitiates Coverage

Jul 7

Samik Chatterjee

JP Morgan

BuyMaintains

$325.00 → $345.00

Jul 7

David Vogt

UBS

HoldMaintains

$296.00

Jul 7

Edison Lee

Jefferies

HoldMaintains

$299.88

Jul 6

Andrew Rocco

Zacks Equity Research

BuyInitiates Coverage

Jul 6

Amit Daryanani

Evercore ISI Group

BuyMaintains

$365.00

Jul 6

Nauman Khan

InvestorPlace

BuyInitiates Coverage

Jun 26

Daniel Ives

Wedbush

BuyMaintains

$400.00

Jun 26

Erik Woodring

Morgan Stanley

BuyMaintains

$360.00

Jun 26

Tim Long

Barclays

SellMaintains

$253.00

Jun 25

Erik Woodring

Morgan Stanley

BuyMaintains

$360.00

Jun 25

Rob Chang CFA

KGI

HoldUpgrades

$315.00

Jun 22

Wamsi Mohan

BofA Securities

BuyMaintains

$380.00

Jun 22

Asiya Merchant

Citi

BuyMaintains

$315.00

Jun 15

Helena Wang

Phillip

HoldMaintains

$280.00 → $290.00

Jun 11

Apple Inc. (AAPL) Analyst Forecast

Analyst Consensus Rating

Consensus Rating

Average Price Target

Latest AAPL Analyst Ratings & Recommendations

Frequently Asked Questions