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HOG
(NYSE)
Harley-Davidson, Inc.
$26.52-- (--)
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Harley-Davidson, Inc. (HOG) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Harley-Davidson, Inc. stock.

Analyst Consensus Rating

Investment consensus from 10 professional research analysts

Consensus Rating

Hold
Based on 10 unique analysts
(13 total ratings in last 90 days)
High Confidence1.5:1 Buy/Sell

Average Price Target

$25.00
↓ 5.73% Downside

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Strong Sell
Sell
Hold
Buy
Strong Buy

Latest HOG Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

James Hardiman
Citi
HoldMaintains
$26.00 → $27.00
Griffin Bryan
DA Davidson
BuyMaintains
$30.00
Stephen Grambling
Morgan Stanley
SellReiterates
$12.00 → $15.00
Robin M. Farley
UBS
HoldReiterates
$19.00 → $26.00
Andrew Didora
BofA Securities
BuyMaintains
-
James Hardiman
Citi
HoldMaintains
$23.00 → $26.00
Anthony Bonadio
Wells Fargo
SellMaintains
$15.00 → $19.00
Craig Kennison
Baird
HoldMaintains
$24.00 → $28.00
Unknown Analyst
Raymond James
HoldMaintains
-
Noah Zatzkin
KeyBanc
HoldMaintains
-
Tristan M. Thomas-Martin
BMO Capital
BuyMaintains
$24.00 → $30.00
Anthony Bonadio
Wells Fargo
SellMaintains
$15.00 → $19.00
Craig Kennison
Baird
HoldMaintains
$24.00 → $28.00

Frequently Asked Questions

What is the analyst consensus rating for HOG?

The analyst consensus rating for HOG is "Hold" based on 10 analyst recommendations.

What is the average price target for HOG?

The average 12-month price target for HOG is $25.00, representing a downside of 5.7% from the current price of $26.52.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.