Prudential Financial, Inc. (PRU) Forecast: Analyst Ratings & Targets

Latest PRU Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Date	Analyst	Firm	Action	Rating	Price Target
Jul 13, 2026	Yaron Kinar	Mizuho	Maintains	Hold	$109.00
Jul 12, 2026	Ryan Krueger	KBW	Maintains	Hold	$106.00 → $113.00 +7.00 (6.6%)
Jul 10, 2026	Suneet Kamath	Jefferies	Maintains	Hold	$98.00 → $110.00 +12.00 (12.2%)
Jul 9, 2026	Wesley Carmichael	Wells Fargo	Maintains	Sell	$100.00 → $103.00 +3.00 (3.0%)
Jul 7, 2026	Alex Scott	Barclays	Maintains	Sell	$90.00 → $92.00 +2.00 (2.2%)
Jun 24, 2026	Paul Newsome	Piper Sandler	Maintains	Hold	$105.00 → $110.00 +5.00 (4.8%)
Jun 19, 2026	Unknown Analyst	Raymond James	Maintains	Hold	-
Jun 9, 2026	Kevin Heal	Argus Research	Downgrades	Hold	-
May 21, 2026	Bob Huang	Morgan Stanley	Maintains	Sell	$92.00
May 13, 2026	Ryan Krueger	KBW	Maintains	Hold	$100.00 → $106.00 +6.00 (6.0%)
May 12, 2026	Wesley Carmichael	Wells Fargo	Maintains	Sell	$93.00 → $100.00 +7.00 (7.5%)
May 11, 2026	John Barnidge	Piper Sandler	Reiterates	Hold	$99.00 → $105.00 +6.00 (6.1%)
May 7, 2026	Yaron Kinar	Mizuho	Maintains	Hold	$96.00 → $101.00 +5.00 (5.2%)
May 6, 2026	Jack Matten	BMO Capital	Reiterates	Sell	$100.27 → $87.00 -13.27 (-13.2%)
May 6, 2026	Michael Ward CFA	UBS	Maintains	Hold	$98.00 → $92.00 -6.00 (-6.1%)

Yaron Kinar

Mizuho

HoldMaintains

$109.00

Jul 13

Ryan Krueger

KBW

HoldMaintains

$106.00 → $113.00

Jul 12

Suneet Kamath

Jefferies

HoldMaintains

$98.00 → $110.00

Jul 10

Wesley Carmichael

Wells Fargo

SellMaintains

$100.00 → $103.00

Jul 9

Alex Scott

Barclays

SellMaintains

$90.00 → $92.00

Jul 7

Paul Newsome

Piper Sandler

HoldMaintains

$105.00 → $110.00

Jun 24

Unknown Analyst

Raymond James

HoldMaintains

Jun 19

Kevin Heal

Argus Research

HoldDowngrades

Jun 9

Bob Huang

Morgan Stanley

SellMaintains

$92.00

May 21

Ryan Krueger

KBW

HoldMaintains

$100.00 → $106.00

May 13

Wesley Carmichael

Wells Fargo

SellMaintains

$93.00 → $100.00

May 12

John Barnidge

Piper Sandler

HoldReiterates

$99.00 → $105.00

May 11

Yaron Kinar

Mizuho

HoldMaintains

$96.00 → $101.00

May 7

Jack Matten

BMO Capital

SellReiterates

$100.27 → $87.00

May 6

Michael Ward CFA

UBS

HoldMaintains

$98.00 → $92.00

May 6

Frequently Asked Questions

What is the analyst consensus rating for PRU?

The analyst consensus rating for PRU is "Hold" based on 12 analyst recommendations.

What is the average price target for PRU?

The average 12-month price target for PRU is $101.30, representing a downside of 14.0% from the current price of $117.84.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.

Prudential Financial, Inc. (PRU) Analyst Forecast

Analyst Consensus Rating

Consensus Rating

Average Price Target

Latest PRU Analyst Ratings & Recommendations

Frequently Asked Questions