Vital Farms, Inc.

VITLNASDAQConsumer StaplesFarm Products

$8.40- (-)1Y −79.07%

As of Oct 16, 2026 close

Market cap: $367.10M
P/E (TTM): 2353.22
Forward P/E: -
Dividend yield: -
52-week range: $7.95$42.12
Volume (live): -
Avg. volume (3M): 1.81M

Vital Farms, Inc. (VITL) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Vital Farms, Inc. stock.

Analyst Consensus Rating

Investment consensus from 10 professional research analysts

Consensus Rating

Hold

Based on 10 unique analysts

(11 total ratings in last 90 days)

High Confidence4.0:1 Buy/Sell

Average Price Target

$13.63

+62.26% upside

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Strong Sell

Sell

Hold

Buy

Strong Buy

Latest VITL Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Date	Analyst	Firm	Action	Rating	Price Target
Sep 24, 2026	Scott Marks CFA	Jefferies	Maintains	Buy	$15.00
Sep 17, 2026	Unknown Analyst	StoneX	Reiterates	Buy	$18.00
Sep 17, 2026	Sarang Vora	Telsey Advisory	Maintains	Hold	$11.00
Sep 17, 2026	Gerald Pascarelli	Needham	Maintains	Buy	$14.00
Aug 11, 2026	Matthew Smith, CFA	Stifel Nicolaus	Maintains	Hold	$11.00
Aug 7, 2026	Robert Moskow	TD Cowen	Reiterates	Hold	$10.00 → $11.00 +1.00 (+10.0%)
Aug 7, 2026	Benjamin Mayhew	BMO Capital	Reiterates	Buy	$13.00 → $15.00 +2.00 (+15.4%)
Aug 7, 2026	Brian Holland	DA Davidson	Maintains	Hold	$16.00 → $14.00 −2.00 (−12.5%)
Aug 6, 2026	Jon Andersen	William Blair	Reiterates	Hold	-
Aug 6, 2026	Robert Moskow	TD Cowen	Reiterates	Hold	$10.00 → $11.00 +1.00 (+10.0%)
Aug 6, 2026	Zacks Equity Research	Zacks Equity Research	Initiates Coverage	Sell	-

Scott Marks CFA

Jefferies

BuyMaintains

$15.00

Sep 24

Unknown Analyst

StoneX

BuyReiterates

$18.00

Sep 17

Sarang Vora

Telsey Advisory

HoldMaintains

$11.00

Sep 17

Gerald Pascarelli

Needham

BuyMaintains

$14.00

Sep 17

Matthew Smith, CFA

Stifel Nicolaus

HoldMaintains

$11.00

Aug 11

Robert Moskow

TD Cowen

HoldReiterates

$10.00 → $11.00

Aug 7

Benjamin Mayhew

BMO Capital

BuyReiterates

$13.00 → $15.00

Aug 7

Brian Holland

DA Davidson

HoldMaintains

$16.00 → $14.00

Aug 7

Jon Andersen

William Blair

HoldReiterates

Aug 6

Robert Moskow

TD Cowen

HoldReiterates

$10.00 → $11.00

Aug 6

Zacks Equity Research

SellInitiates Coverage

Aug 6

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Sep 24, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for VITL?

The analyst consensus rating for VITL is Hold, based on the latest ratings from 10 analysts over the last 90 days.

What is the average price target for VITL?

The average 12-month price target for VITL is $13.63, representing an upside of 62.3% from the Oct 16, 2026 close of $8.40.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.