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Affirm Holdings, Inc.

AFRMNASDAQFinancialsCredit Services

$70.08Today:- (-)1Y −4.16%

As of Oct 23, 2026 close

Market cap
$24.45B
P/E (TTM)
12.67
Forward P/E
6.54
Dividend yield
-
52-week range
$42.10$90.44
Volume (live)
-
Avg. volume (3M)
3.95M

Affirm Holdings, Inc. (AFRM) Analyst Forecast

Analyst consensus ratings, 12-month price targets, and expert recommendations for Affirm Holdings, Inc. stock.

Analyst Consensus Rating

Investment consensus from 33 professional research analysts

Consensus Rating

Buy
Based on 33 unique analysts
(44 total ratings in last 90 days)
Very High Confidence∞:1 Buy/Sell

Average Price Target

$100.42
+43.29% upside

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Strong Sell
Sell
Hold
Buy
Strong Buy

Latest AFRM Analyst Ratings & Recommendations

Recent analyst recommendations with rating changes and price target updates (last 90 days)

Matthew Coad
Truist
BuyMaintains
$85.00 → $88.00
Zacks Equity Research
Zacks Equity Research
BuyInitiates Coverage
-
Zacks Equity Research
Zacks Equity Research
BuyInitiates Coverage
-
Jason Kupferberg
Wells Fargo
BuyMaintains
$96.00
Will Nance
Goldman Sachs
BuyReiterates
$115.00 → $103.00
James Friedman
Susquehanna
BuyMaintains
$110.00
Bryan Keane
Citi
BuyMaintains
$115.00
Moshe Orenbuch
TD Cowen
BuyMaintains
$124.00 → $110.00
Lemar Clarke
Freedom Capital
BuyReiterates
$105.00
Piyali Saha Sikdar
Zacks Equity Research
HoldInitiates Coverage
-
Nate Svensson
Deutsche Bank
BuyMaintains
$100.00
Namrata Chandak
Zacks Equity Research
BuyInitiates Coverage
-
Jason Kupferberg
Wells Fargo
BuyMaintains
$74.00 → $105.00
Matthew Coad
Truist
BuyMaintains
-
Andrew Bauch
BMO Capital
BuyMaintains
$101.00
Andrew Bauch
BMO Capital
BuyMaintains
$101.00
Rohit Vasant Fatarpekar
Zacks Equity Research
BuyInitiates Coverage
-
Manyi Lu
DBS
BuyMaintains
$95.00
Darrin Peller
Wolfe Research
BuyUpgrades
$90.00
Reginald Smith
Loop Capital
BuyInitiates
$105.00
Dan Dolev
Mizuho
BuyReiterates
$100.00
Unknown Analyst
Scotiabank
BuyInitiates
$95.00
Rayna Kumar
Oppenheimer
BuyReiterates
$104.00
Zacks Equity Research
Zacks Equity Research
HoldInitiates Coverage
-
Will Nance
Goldman Sachs
BuyMaintains
$106.00 → $115.00
Ramsey El Assal
Cantor Fitzgerald
BuyMaintains
$88.00 → $97.00
Andrew Jeffrey
William Blair
BuyMaintains
-
Bryan Keane
Citi
BuyReiterates
$115.00
Reginald Smith
JP Morgan
BuyReiterates
$90.00 → $105.00
Kyle Peterson
Needham
BuyReiterates
$90.00 → $100.00
Nik Cremo
Barclays
BuyMaintains
$97.00 → $105.00
Andrew Bauch
BMO Capital
BuyReiterates
$86.00 → $101.00
Matthew O'Neill
BofA Securities
BuyReiterates
$93.00 → $104.00
Timothy Chiodo
UBS
HoldInitiates Coverage
$82.00 → $90.00
James Faucette
Morgan Stanley
HoldMaintains
$80.00 → $82.00
Harshita Rawat
Bernstein
BuyInitiates Coverage
$100.00 → $110.00
Moshe Orenbuch
TD Cowen
BuyMaintains
$117.00 → $124.00
Bill Carcache
Piper Sandler
BuyMaintains
$103.00 → $115.00
James Friedman
Susquehanna
BuyInitiates Coverage
$105.00 → $110.00
Daniel Perlin
RBC Capital
HoldInitiates Coverage
$80.00 → $96.00
Vincent Caintic
BTIG
HoldMaintains
-
Adam Frisch
Evercore ISI Group
BuyMaintains
$90.00
Darrin Peller
Wolfe Research
HoldMaintains
-
Moumita C. Chattopadhyay
Zacks Equity Research
BuyInitiates Coverage
-

Source: Professional analyst ratings and price targets from the last 90 days. Data as of Oct 23, 2026. Data sources and methodology

Frequently Asked Questions

What is the analyst consensus rating for AFRM?

The analyst consensus rating for AFRM is Buy, based on the latest ratings from 33 analysts over the last 90 days.

What is the average price target for AFRM?

The average 12-month price target for AFRM is $100.42, representing an upside of 43.3% from the Oct 23, 2026 close of $70.08.

What do analyst ratings mean?

Analyst ratings indicate investment recommendations: Strong Buy and Buy are bullish signals suggesting the stock may outperform. Hold means the stock is fairly valued. Sell and Strong Sell are bearish signals suggesting potential underperformance. These ratings are based on fundamental analysis and valuation models.

What is a price target?

A price target is an analyst's projection of a stock's fair value over a specific timeframe, typically 12 months. Analysts use fundamental analysis, financial modeling, and industry comparisons to estimate where the stock should trade. Price targets can range from low (conservative) to high (optimistic) estimates.