WPP (WPP) Financial Statements & Analysis

WPP (WPP) Income Statement

WPP reported revenue of GBP 13.55B in fiscal 2025 (fiscal year ended Dec 31, 2025), down 8.1% from GBP 14.74B a year earlier. WPP posted a net loss of GBP 215.00M, compared with net income of GBP 542.00M a year earlier. Gross margin was 15.8% and operating margin 2.8%. In the most recent quarter, Q2 fiscal 2026 (ended Jun 30, 2026), revenue was GBP 6.42B, down 3.6% from the same quarter a year earlier.

WPP Income Statement Analysis

Values in billions GBP

Income Statement Balance Sheet Cash Flow Ratios

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WPP plc income statement - Annual data in billions GBP
Breakdown	FY 2025	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018	FY 2017
Period ending	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020	Dec 2019	Dec 2018	Dec 2017
Revenue & Gross Profit
Revenue	13.55	14.74	14.84	14.43	12.80	12.00	13.23	13.05	13.15
Cost of Revenue	11.40	12.29	12.33	11.89	10.60	9.99	10.83	10.56	10.48
Gross Profit	2.15	2.45	2.52	2.54	2.20	2.01	2.41	2.49	2.66
Operating Expenses
Research & Development	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00
Selling, General & Administrative	1.76	1.13	2.00	1.19	0.98	4.29	1.12	1.25	1.10
Operating Expenses	1.76	1.13	1.99	1.18	0.97	-0.26	1.11	1.24	1.09
Operating Income	0.38	1.33	0.53	1.36	1.23	2.28	1.30	1.25	1.58
Other Income/Expense
Interest Income	0.00	0.00	0.11	0.15	0.07	0.07	0.10	0.10	0.10
Interest Expense	0.35	0.42	0.39	-0.35	-0.28	0.31	0.35	0.27	0.26
Other Income/Expense	-0.25	-0.29	-0.18	-0.20	-0.28	-5.07	-0.08	-0.23	0.32
Income
Income Before Tax	0.13	1.03	0.35	1.16	0.95	-2.79	1.21	1.02	1.89
Income Tax Expense	0.30	0.40	0.15	0.39	0.23	0.13	0.29	0.26	0.08
Net Income	-0.22	0.54	0.11	0.68	0.64	-2.97	0.84	0.82	1.96
Net Income - Continuous Operations	-0.22	0.63	0.11	0.68	0.72	-2.97	0.84	0.82	1.96
Net Income - Discontinued Operations	-	-	-	-	-	-	-	-	-
EBITDA	0.63	1.94	1.91	1.60	1.45	-1.85	1.61	1.69	2.03
EBIT	0.37	1.45	0.52	1.35	1.22	-2.28	-	-	-
Depreciation & Amortization	0.25	0.49	1.17	0.25	0.22	0.63	0.32	0.45	0.46
Earnings Per Share
Basic EPS	-1.00	3.00	1.00	1.00	1.00	-12.00	3.00	3.00	7.00
Diluted EPS	-1.00	2.00	1.00	3.00	3.00	-12.00	3.00	3.00	7.00
Basic Shares Outstanding	0.22	0.22	0.22	1.10	1.19	0.24	0.25	0.25	0.25
Diluted Shares Outstanding	0.22	0.22	0.22	1.12	1.22	0.25	0.25	0.25	0.26

Source: Company financial statements from annual and quarterly filings. Data as of Jun 30, 2026. Data sources and methodology

Frequently Asked Questions About WPP Financial Statements

What was WPP's revenue in fiscal 2025?

WPP reported revenue of GBP 13.55B in fiscal 2025 (fiscal year ended Dec 31, 2025). That was down 8.1% from GBP 14.74B a year earlier.

Is WPP profitable?

No. WPP reported a net loss of GBP 215.00M in fiscal 2025. In fiscal 2024 it earned GBP 542.00M.

What is WPP's operating margin?

WPP's operating income was GBP 382.00M on revenue of GBP 13.55B in fiscal 2025, an operating margin of 2.8%, compared with 9.0% a year earlier.

What is net profit margin?

Net profit margin is net income divided by revenue. It shows how much of each dollar of sales a company keeps as profit after all costs, interest and taxes. Full definition